by Mandy Rupert | Mar 19, 2024 | Qualitative Research
Today’s world is more data-driven than ever, with statistics determining how the entire corporate world, and its customers, construct their daily activities. However, not all data deals with numbers or figures. Qualitative data is a type of data that is rooted in...
by Mandy Rupert | Feb 23, 2024 | Market Research, Product Development
Every company that provides goods or services applies a process known as the product life cycle. This cycle comprises the main stages a product undergoes during its existence, from its conception until it is eventually discontinued. The five stages include product...